Nielsen: Netflix captured 8.5% of all US streaming viewership in December 2024, its highest share since July 2023, in part due to NFL games; YouTube had 11.1% (Drew Lerner/Awful Announcing)

Drew Lerner / Awful Announcing:
Nielsen: Netflix captured 8.5% of all US streaming viewership in December 2024, its highest share since July 2023, in part due to NFL games; YouTube had 11.1%  —  Netflix’s Christmas Day NFL experiment seems to have paid off.  —  According to data released by Nielsen’s “The Gauge” …