Clay, a sales automation startup, has raised a round of series C to an approximate valuation of $ 3 billion, directed by Capitalg, according to three sources with knowledge of the agreement.
The new round occurs only one month after the New York startup announced that it will allow most of its employees to sell some actions in a Valuation of $ 1.5 billion. That secondary agreement, known as tender sacrifice, was led by Sequoia, who agreed to buy up to $ 20 million in employee shares.
While it may seem that employees that are sold at a much narrower price than the company is Horth now has a bad business, they are likely to have another opportunity to sell more shares at a higher valuation next year. Kareem Amin, co -founder and CEO of Clay, told TechCrunch in May that he hopes to make tender sacrifices annually.
Clay was founded in 2017, but did not take its passage until a few years ago, when Amin decided to turn the startup approach to empower sellers and sellers with AI, helping them to discover key data and automate their market strategies. Clay allows sellers to find and update possible customer lists and write electronic dissemination of personalized dissemination.
Today, Clay’s tools are used by thousands of customers, ranging from large companies such as OpenAi, Hubspot and Canva to more than 100 small consulting agencies that help other companies to use Clay for their market efforts.
The company competes with sales technology platforms such as Zoominfo, Lusha and Apollo.ioas well as newer offerings Unify and common room.
Besids Sequoia, existing investors in Clay include Meritech Capital, Boldstart Ventures, Maple VC, First Round Capital and Box Group.
