THE FACT THAT? DOUGLAS Group reported a 1.7 percent increase in first-quarter sales, achieving relatively stable performance despite continued weakness in parts of the premium beauty market.
THE DETAILS According to preliminary figures, sales rose to €1.67 billion for the October-December 2025 quarter, with an adjusted EBITDA margin of around 19.9 percent, affected by margin pressure and customer price sensitivity. Singles’ Day and Black Week performed relatively well, although the company said this contributed to some early purchasing before Christmas. December trading was weaker than expected in Germany, France and the Netherlands, while central and eastern Europe remained strong. Store sales grew 0.4 percent and online sales increased 4.2 percent, supported by a net opening of 13 new stores.
THE WHY? The results underline the changing dynamics in premium beauty, with promotional intensity and price sensitivity shaping performance in key European markets. DOUGLAS maintained its full-year guidance, indicating confidence in its strategic initiatives and cost control as it navigates uneven consumer demand.
Fountain: DOUGLAS


