I’ll be completely honest with you…
For years I was losing business without understanding why.
The seller seemed motivated. The conversation felt decent. I was hanging up thinking, “Yeah, everything went well.” But then? Radio silence. Or worse yet, they would sell to someone else who offered LESS than what I would have paid.
Sound familiar?
Here’s what I didn’t realize: Every failed conversation was teaching me something, but I wasn’t getting those lessons.
I was making the same mistakes over and over again, leaving tens of thousands of dollars on the table with each failed decision.
The expensive education that no one talks about
Let me show you a picture of what this looked like in my business:
I would make a call with a salesperson. It felt… good.
It’s not great, it’s not terrible. Very good.
The seller didn’t say yes, but he didn’t say no either.
Maybe I talked too much (or too little). Maybe I hesitated at the worst possible moment. Maybe I made an objection that should have been easy to overcome.
But here’s the trick I had no idea which one it was.
It’s like playing basketball blindfolded. You’re shooting, but you have no idea if you’re looking in the right direction. You can’t improve what you can’t measure, and I couldn’t measure what I couldn’t see.
Traditional solutions? They are brutal:
- Hire a sales consultant for over $5000 a month (who has time for that?)
- Listen to your own calls for hours (torture, and you’re too biased anyway)
- Just wing it and hope you get better (spoiler: you won’t)
The tool that changed everything
That’s why I’m so excited to share what my team at Stride just launched: Stride Sales Coach.
This is not just another call recording tool. It’s an AI-powered coach that listens to every sales conversation and tells you EXACTLY:
- What you said right (so you can repeat it)
- What you messed up (with specific fixes)
- The exact moments when you lose momentum
- Verbatim scripts to better handle objections
Get Stride Sales Coach at the current price level →
How it really works (no nonsense)
Here is the three-step process:
- Step 1 – Upload the audio or transcript of your call (works with MP3, WAV, M4A, or text only)
- Step 2: Get a score of 10 points in less than 60 seconds
- Step 3: Review the detailed analysis with exact quotes, missed opportunities, and specific language to use next time.
The software analyzes ten critical areas of each call:
- Openness and control
- Generate trust and sympathy
- motivation discovery
- Identification of the deal killer
- Quality of questioning and listening.
- Offer and value framing.
- Negotiation and handling of objections.
- Closure and commitment
- emotional control
- General structure and flow
But here’s where it gets really interesting…
The part that blew my mind
Software doesn’t just say “do it better.” It shows you EXACTLY what to say instead.
For example, let’s say you opened a call with:
“Hi Tom, I’m Angela from…uh…sorry, I’m Angela from Land Buyers Pro.”
The coach would point this out and suggest:
“Hey Tom. Are you still okay for 15 minutes? We’ll cover why you’re selling, your options, and next steps. Does that sound fair?”
Do you see the difference? One creates discomfort. The other establishes control and sets expectations.
And it does this for the ENTIRE call. Every objection, every transition, every attempt at closure.
For equipment and individual inverters
If you have a team making calls, they become your 24/7 sales manager. Can:
- See everyone’s scores on one dashboard
- Track performance trends over time
- Identify exactly where each person needs help
- Standardize what “good” looks like on your team
If you work alone, this could be even MORE valuable to you.
When you are alone, you have no one to practice with. You don’t have a manager listening. You’re just out there, hoping you’re doing well.
Now you have a coach who never sleeps, never judges, and always gives you direct feedback.
The pricing model that rewards action
We intentionally keep this limited. Not because we can’t handle more users, but because tools like this create an unfair advantage. When everyone has the same advantage, It is no longer an advantage.
The pricing structure:
- First 7 users: $97/month (locked for life)
- Next 7 users: $197/month (locked for life)
- Next 7 users: $297/month (locked for life)
- Next 7 users: $397/month (locked for life)
- Next 7 users: $497/month (locked for life)
And from there it continues to rise.
Once you set your price, it never goes up. Even when people pay more than $1,000 per month later, you’ll still have your original rate.
The math is simple
Let’s be real for a second.
How much is ONE offer worth to you? $5,000? $10,000? $25,000?
If this tool helps you close just ONE additional deal or avoid losing ONE deal you should have won, it will pay for itself for years.
But just an agreement won’t help. It will help you with every conversation you have from now on.
Think about it: If you make 10 sales calls per week, that’s 520 conversations per year. If you improve your close rate by just 10% (and most people see a lot more than that), how much additional revenue is that?
For most domestic investors, we’re talking six-figure additional profits. From a tool that costs less than your monthly coffee budget.
Who it is for (and who it is not for)
This is perfect for you if:
- Make sales calls (or have a team that does)
- Have you ever asked yourself “what could I have said better?”
- You want to close more deals without working more hours
- You believe in continuous improvement
- You understand that sales skills = income
This IS NOT for you if:
- You never talk to the sellers (really?)
- You are already closing 100% of your businesses (surely yes)
- You think you have nothing left to learn (good luck with that)
Your next step
Look, I know there are millions of tools out there that promise to revolutionize your business. Most of them are garbage.
This one is different because it addresses the CORE driver of your business: your ability to communicate and close deals.
You can have the best marketing in the world. You will be able to find the most motivated sellers. You can have perfect compositions and a huge buyer list. But if you can’t handle the conversation, none of that matters.
Get Stride Sales Coach at the current price level →
Stop leaving money on the table for conversations you could have handled better. Start turning every call into a revenue-generating learning opportunity.
Because at the end of the day, the investors who win are not the ones with the most potential clients. They are the ones who convert the leads they obtain.
Which one will you be?
